We market our products accurately and honestly

Our shared responsibility

We speak truthfully about our products and services. All marketing materials, sales presentations, public statements, and sustainability reports must be clear, accurate, and based on facts and supported by reliable data, testing, or verified analysis.

Why it matters

Customers, investors, and communities rely on what we say. If we make false or exaggerated claims, we can face legal penalties and lose trust. This is especially important for sustainability statements. We protect Omterra by making sure our words match reality.

How we energize with integrity

We market our products honestly and accurately by:

Making sure product descriptions and performance data are accurate and complete.
Making sustainability claims based on appropriate, reliable, and documented evidence.
Not exaggerating benefits or hiding important .
Confirming technical and sustainability data with appropriate experts before publication.
Avoiding any statement that could be seen as Greenwashing.
Correcting any statement that later proves to be incorrect or misleading.

Spark your understanding

Greenwashing:

Claiming environmental benefits that are not supported by real evidence or overstating the actual impact of environmental efforts.

Make it current

Question: : A draft brochure calls a product “carbon neutral,” but the supporting analysis is not finished. Can we publish it?